There are a number of situations where it might be necessary for businesses to create multiple accounts on the same platform. Whether for marketing purposes or to simplify communication and organization, multiple accounts allow for a more personalized and direct approach. However, most platforms place severe limitations on the number of accounts you can create. When you create too many, you’re issued IP bans, and your account freezes. Let’s examine how residential proxies can help you bypass these limitations and streamline your account management process.
Why You Might Want To Manage Multiple Accounts
Before we look into the benefits of using residential proxies for managing multiple accounts, we first need to understand why you might need multiple accounts.
Social Media
One of the biggest reasons for multiple accounts is marketing on social media. Social media has proven to be an excellent marketing platform for businesses. With an estimated 5.17 billion social media users in 2024, businesses cannot afford not to use these platforms to market their services and products.
However, businesses have also realized that it’s necessary to create multiple accounts on each platform. This is essential to reach the right audience and provide a more personalized marketing approach. For example, you might want to create different accounts to cover different departments in your business, such as separating men’s clothing and home decor. Or you might want to create different accounts for the different areas that your business operates in to provide more localized content and promotions.
E-Commerce
E-commerce is another area where businesses might want to create multiple accounts. Again, this is so that the companies can create a more personalized approach to marketing and even the promotions they offer. If a company creates multiple shops on the same e-commerce platform, it will be able to target different audiences more effectively. It also enables them to experiment with different types of promotions to find out what works best for their business.
Gaming Accounts
If you’re a serious gamer striving towards 100% completion in all your playthroughs, then you might already understand the value of creating multiple gaming accounts. Many games have unique items, skins and achievements that can only be received if certain parameters are met. The chances of getting all of these on a single account are impossible in some games. This means that gamers who want the opportunity to earn all of the achievements and find all of the items and skins will require multiple accounts to achieve.
Challenges With Managing Multiple Accounts
Creating multiple accounts on the same platform can be a challenge in most cases. Many of these platforms, mainly social media, limit users to only a handful of accounts per IP address. While the reasoning behind this is sound, it can pose a severe dilemma for businesses.
The main reason why these limits exist is to restrict the amount of spam accounts created on the platform. This is especially true on social media, where spam accounts can be used in many different ways ranging from mildly annoying to malicious. This is why IP bans are so commonplace on social media sites.
The moment you create too many accounts, or if the platform detects automated software on one of your accounts, you’ll surely receive an IP ban. For businesses, receiving this ban is very detrimental. Not only does it affect your active marketing strategy, but it also affects your relationship with your followers.
Benefits of Using Residential Proxies
There’s one way to remove these limitations and create all the accounts you need for your business without fearing IP bans – residential proxies. Let’s examine how a residential proxy can help you create and manage multiple accounts.
Bypassing Account Limits
First off, a residential proxy gives you access to dozens of IP addresses that are associated with real devices and assigned by ISPs. When using these IPs, you can effectively remove the account limits by selecting a new IP for every account (or a handful of accounts). This is a lifesaver for marketing agencies and companies that require many different accounts for various departments and locations.
Flexibility and Scalability
Using residential proxies for your marketing efforts also offers great flexibility, and it can scale as your business grows and requires more accounts. For example, as a marketing agency, you might only start by managing a handful of accounts, but these demands will grow as you take on new clients. When using residential proxies, you have access to a pool of IPs located across the globe and running in the millions. This means you’ll never run out of IPs to create and manage new accounts.
Bypassing Geo-Restrictions
As your business expands, you might look at entering new markets and locations. However, this can be tricky due to geo-restrictions. However, with a residential proxy, you can access IPs in many different countries worldwide. As such, you simply choose the IP in the countries you’re expanding to when creating accounts for that location.
Reduced IP Blocking
The main reason we advocate for residential proxies, as opposed to more affordable datacenter options, is the reduced IP blocking. As we mentioned, these IPs are linked to real devices and assigned by ISPs. This makes them much more challenging to detect as they appear to be real users, which is something datacenter proxies cannot do. As such, your activities when using a residential proxy for multiple account management are less likely to raise suspicion and receive an IP block or ban.
Final Thoughts
Many businesses need to create and manage multiple accounts on the same platform. This can be a challenge for social media marketing or e-commerce sales due to account limits. However, residential proxies help businesses overcome this hurdle by providing a pool of IPs to create different accounts on these platforms.
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