If you haven’t heard the news, NBC is not renewing its contract with iTunes to sell television shows. According to Apple, a deal was not reached because NBC wanted $4.99 an episode. Yes, $4.99 and episode!!! What are they thinking?
I occasionally pay $1.99 for a television show, but I would never pay $4.99.
Based on that pricing model an entire season would cost about $70-$80!
Is NBC trying to kill the digital download and go backwards in time? This would surely sell more seasons on DVD.
Or is this all part of the Universal-Apple dispute? I never knew this until I read the articles related to this story, but NBC is NBC-Universal.
Thoughts? Leave them below.
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