A weekend spotlight at MyMac.com! Need something worth reading? Check out THIS article.
Welcome to the first of what I hope will be a weekend tradition for years to come. I call it Weekend Archive, in which I showcase an article from the past here at MyMac.com. With over eight years worth of history, we have an extensive historical archive of content we would like to share with you. (With more being added from our old archives to our new format every day!)
This weekend, we take a look at an article from September 9, 1999, by Derek K. Miller. The article is “Why the obsession with market share?” While the article is over four years old, it strikes me just how much some things change, and some things stay the same.
An excerpt: “Market share alone is pretty meaningless. If Apple can manufacture, market, and sell each of its computers at a profit, then whether it has 2% of 15% of the market doesn’t matter at all to whether the company is financially healthy.”
Read Derek’s article here, and feel free to discuss it in our Forums aferwards!
Tim Robertson
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